As conversational AI gained reputation, prospects have change into accustomed to instantaneous responses. Leveraging the identical in your enterprise helps you retain up with prospects’ expectations whereas growing your crew’s effectivity.
However in relation to choosing the proper chatbot software program choice, you’re welcomed with plenty of confusion. Distributors package deal their chatbots in a different way, providing totally different pricing fashions and prices.
This text examines chatbot pricing intimately, doing the groundwork for you to find the software program that may drive probably the most worth.
Need to skip straight to the comparisons? Take a look at our pricing insights for prime chatbot software program.
Earlier than we conduct an precise evaluation, let’s look at what impacts the price of a chatbot answer. This may enable you to ask the best questions throughout demos and conversations with the seller.
What are the elements that influence chatbot pricing?
Beneath are some elements that primarily affect chatbot pricing.
- Improvement complexity: Will increase pricing when chatbots require customized code or subtle logic.
- Options and performance: This drives assist for extra superior capabilities like multi-language assist and voice recognition, which calls for higher sources.
- Integration necessities: Chatbots combine with exterior APIs to attach with buyer relationship administration (CRM) and others, which raises the worth.
- Consumer quantity: When increased visitors and concurrent interactions demand scalable infrastructure, it displays the software program pricing.
- Upkeep and assist: Impacts prices when ongoing updates and technical assist change into vital.
- Safety and compliance: When strong safety measures and regulatory compliance requirements are important, extra strong safety controls are wanted. This will increase software program value.
- Internet hosting and infrastructure: Prices are influenced when decisions between cloud internet hosting or on-premises options have an effect on efficiency and scalability.
Chatbot software program pricing fashions
Chatbots have totally different pricing fashions. Some cost primarily based on conversations or classes, whereas some platforms count on you to pay a flat month-to-month subscription price for a set variety of conversations.
You should use this value comparability to see which chatbot choices are extra appropriate for your enterprise and use case.
Which chatbot instruments did we analyze?
These are the six main chatbot software program from the G2 Winter 2025 Grid® Report. The pricing information relies on February 2025 analysis from listed sources. Examine with the distributors for correct pricing particulars.
Most of those chatbots are AI-enabled and help gross sales, buyer assist, or buyer success groups in delivering a customized buyer expertise at scale.
Chatbot pricing mannequin and prices
|
Software program |
Pricing mannequin |
Value |
|
Intercom |
Subscription-based expenses + resolution-based expenses |
Begins at $0.99 per decision. |
|
Drift |
Subscription-based pricing |
Prices $2500 monthly. |
|
Birdeye |
Subscription-based pricing |
Begins from $299 monthly. |
|
Certified |
Subscription-based pricing |
Begins from $3500 monthly. |
|
Tidio (Lyro AI) |
Subscription-based pricing |
Begins from $68 month-to-month. |
|
Kore.AI |
Session-based pricing |
Prices $0.20 per session. |
How clear is chatbot pricing, and what are the implementation prices?
Companies want totally different customizations for his or her chatbots. Some are good with fundamental answering capabilities, whereas some need extra superior options with conversational AI and workflow automation. Attributable to these variations in customizations, implementation prices and extra expenses apply.
Some firms are clear with how they convey the implementation prices. A few of them present upfront prices, whereas others require direct inquiries. Right here’s a fast breakdown:
|
Software program |
Transparency degree |
Implementation prices |
|
Intercom |
Medium transparency |
There are no extra prices, integration charges, setup charges, or platform expenses. |
|
Drift |
Low transparency |
Implementation expenses apply when you have a customized want. |
|
Birdeye |
Medium transparency |
There are customization, information migration, and coaching prices. The implementation can vary from $1000 to $10,000, relying on the enterprise’ dimension and the setup’s complexity. |
|
Certified |
Low transparency |
Takes 30-60 days to implement however doesn’t add to any exact set value as implementation charges. |
|
Tidio (Lyro AI) |
Excessive transparency |
Integrations with instruments like Zapier value further. |
|
Kore.AI |
Low transparency |
Costs are primarily based on queries. There’s much less readability on the implementation prices. |
*Implementation prices are bills incurred when introducing a brand new system, coverage, or course of into the enterprise. These prices may embody skilled providers charges or information migration prices.
Chatbot pricing insights: Elements, surprising prices, and reductions
On common, a fundamental chatbot prices between $30 and $150 monthly for small and medium-sized companies (SMBs). It’s an funding price $800 to $1200 monthly for mid-market firms. Equally, enterprise firms make investments $3,000 to over$10,000 monthly of their conversational brokers, relying on the customization and utilization required.
Beneath is a deep dive into totally different chatbot software program in the marketplace, overlaying their pricing, extra prices, and different elements influencing pricing.
1. Intercom (Fin AI)
- G2 ranking: 4.5/5 primarily based on 3,324 evaluations
- Pricing plan: With a buyer assist suite ($29-$132), the chatbot Fin AI agent prices $0.99 per decision. It may be built-in with supported CRMs without cost.
- High options: Intercom native, seamless human hand-off, drag-and-drop automation with workflows.
- Elements influencing pricing: The prices will improve should you take up proactive assist or copilot add-on.
- Sudden prices: There are not any extra prices, integration charges, setup charges, or platform expenses.
- Advantages: Fin AI personalizes the expertise for each buyer whereas providing helpful information to enhance efficiency and high quality.
Insights on Intercom (Fin AI) primarily based on G2 evaluations:
These insights are primarily based on 78 evaluations submitted by the G2 person group for Intercom between December 2, 2024, and March 17, 2025.
- Pricing: Round 11.54% of customers admire Intercom’s scalable plans, with inexpensive choices for small groups and superior options for rising companies. Nonetheless, 19.23% of customers discover it costly and sophisticated, citing excessive prices for small groups, a complicated pricing construction, and expensive add-ons for important options.
- Who makes use of it? The platform is fashionable amongst small to mid-sized companies, with 66.66% of customers from firms with 11-200 staff and 19.23% from very small groups (2-10 staff.) Bigger organizations additionally use it, however adoption drops past 201 staff (14.1%), indicating its sturdy attraction for rising companies.
- Ease of use, efficiency, and reliability: Over 52.56% of customers discover Intercom (Fin AI) intuitive and user-friendly, with clean navigation. 20.51% reward its velocity and effectivity, whereas only one.28% point out reliability, suggesting stability isn’t a significant concern.
What G2 customers take into consideration Intercom (Fin AI) pricing:
“Sadly, when you exit the 95% low cost of the startup program, the pricing turns into fairly hefty. This has led us to downgrade some incredible instruments and options to save lots of prices, which is disappointing given how helpful they have been for our operations.”
– Intercom (Fin AI) Overview, Riccardo P.
Intercom (Fin AI) is well-priced in comparison with the typical value of a chatbot in the marketplace. It’s appropriate for small companies and scales as wanted after they develop.
2. Drift
- G2 ranking: 4.4/5 primarily based on 1,251 evaluations.
- Pricing plan: Drift is now part of Salesloft. Earlier than it grew to become part of Salesloft, the associated fee for a premium plan began at $2,500/month. Guide a name with the gross sales crew for correct particulars!
- High options: Pop-up chat, notifications, focused emails, and in-app messaging
- Elements influencing pricing: Options like Fastlane, A/B Testing, and superior routing are locked to costlier plans, which would require you to pay extra.
- Sudden prices: Some implementation prices apply when you have customized wants.
- Advantages: Gives a searchable information base, accessible each inside the platform and by way of net search, to assist customers discover solutions rapidly. It additionally optimizes the self-service expertise on cellular units.
Insights on Drift primarily based on G2 evaluations:
These insights are primarily based on 147 evaluations submitted by the G2 person group for Drift between March 1, 2024, and January 23, 2025.
- Pricing: The pricing sentiment for Drift is usually barely constructive. About 1.36% of customers reward its pricing, describing it as cost-effective or a great worth, whereas solely 0.68% think about it costly or overpriced. Though pricing is not the principle matter of dialogue, the general impression is that Drift isn’t closely criticized for being too expensive, neither is it notably famous as a budget-friendly selection.
- Who makes use of it? Drift shines in mid-market and enterprise settings, with 44.2% of customers from firms with 501-5,000 staff and one other 12.93% from enterprises with 10,001+ staff. It’s additionally a strong selection for rising companies (201-500 staff: 13.61%), whereas 11.56% of customers come from groups with 51-200 staff. Smaller firms and startups make up a smaller share (11-50 staff: 5.44%, 2-10 staff: 2.72%), displaying that whereas Drift scales nicely for bigger groups, it nonetheless finds traction throughout varied firm sizes.
- Ease of use, efficiency, and reliability: Drift excels in ease of use, with 20.41% of customers appreciating the intuitive and user-friendly design. 11.56% spotlight its velocity and effectivity, reinforcing its sturdy efficiency. Whereas reliability will get fewer direct mentions (0.68%), it’s not flagged as a significant problem. Total, Drift wins customers over with its clean interface and strong efficiency, making it a go-to for groups that worth simplicity and velocity.
What G2 customers take into consideration Drift pricing:
“Want extra versatile pricing plans to cater to smaller companies.”
– Drift Overview, Manak Ok.
Drift pricing is increased in comparison with the typical pricing for a chatbot. It’s a extra appropriate choice for enterprise and mid-market firms.
3. Birdeye
- G2 ranking: 4.7/5 primarily based on 3148 evaluations.
- Pricing plan: Pricing begins at $300 per person monthly and will increase because the variety of customers will increase.
- High options: Omnichannel assist, buyer administration, and cellular utility.
- Elements influencing pricing: There are totally different add-ons and product bundles like insights AI or rivals AI to contemplate. As you mix extra options, the prices will go up.
- Sudden prices: The implementation value is between $1000 and $10,000 primarily based on the complexity.
- Advantages: An intuitive platform with a number of automation options helps your crew change into extra environment friendly.
Insights on Birdeye primarily based on G2 evaluations:
These insights are primarily based on 281 evaluations submitted by the G2 person group for Birdeye between December 2, 2024, and March 18, 2025.
- Pricing: Birdeye’s pricing receives blended suggestions, with 2.14% of customers highlighting its affordability and 1.78% mentioning it as costly. Whereas pricing isn’t a dominant theme in person evaluations, the small share of mentions means that opinions range primarily based on particular person enterprise wants and expectations.
- Who makes use of it? Birdeye is a go-to for mid-sized companies, with 28.11% of customers from firms with 1,001-5,000 staff. Small companies are additionally well-represented, together with 18.86% from 11-50 staff and 17.08% from 51-200 staff. Mid-market corporations (201-1,000 staff) make up 24.91%, whereas bigger enterprises (over 5,001 staff) have a smaller presence. Total, Birdeye’s attraction spans companies of all sizes, nevertheless it’s particularly favored by rising and mid-sized organizations.
- Ease of use, efficiency, and reliability: Birdeye earns excessive marks for ease of use, with 24.91% of customers praising its intuitive, user-friendly design. 13.17% spotlight its velocity and effectivity, reinforcing sturdy efficiency, whereas 2.14% point out reliability, suggesting it’s famous however not a main focus.
What G2 customers take into consideration Birdeye pricing:
“Pricing is just a little excessive, so it might be thought of a major funding for smaller companies. There are such a lot of options that even a yr into utilizing it, I am nonetheless discovering new issues, so it may be overwhelming at first.”
– Birdeye Overview, Taylor S.
Birdeye’s pricing is on the upper facet in comparison with the typical value of a fundamental chatbot. It’s a complete platform with a great deal of options that justify the pricing, making it extra appropriate for mid-market or enterprise firms.
4. Certified
- G2 ranking: 4.9,5 primarily based on 1114 evaluations.
- Pricing plan: Three plans can be found, however just one shows the worth, which is $3500 monthly.
- High options: Automated enrichment, automated segmentation, superior routing, reporting, and analytics.
- Elements influencing pricing: Certified crew provides a Full-Service Ongoing Account Optimization, which comes at an extra value.
- Sudden prices: Implementation takes 30-60 days. An entire implementation crew is concerned, and relying on the complexity of the implementation, some prices may add up.
- Advantages: Drive gross sales with real-time engagement to transform high-value prospects. The platform integrates seamlessly with instruments like Salesforce and automates lead seize to speed up gross sales cycles.
Insights on Certified primarily based on G2 evaluations:
These insights are primarily based on 63 evaluations submitted by the G2 person group for Certified between December 4, 2024, and March 17, 2025.
- Pricing: The pricing sentiment leans constructive, with 4.76% of customers praising its worth and only one.59% discovering it costly. Whereas pricing isn’t a significant focus, extra customers see it as a great funding than a downside.
- Who makes use of it? Certified is a go-to for mid-sized companies, with 30.16% of customers from 201-500 staff and 28.57% from 1,001-5,000 staff. 22.22% come from 51-200 worker firms, whereas 12.70% fall into the 501-1,000 vary. Bigger enterprises (over 5,001 staff) and startups (2-50 staff) have a smaller presence, making it clear that Certified thrives within the mid-market area.
- Ease of use, efficiency, and reliability: Certified earns excessive marks for its intuitive design, with 23.81% of customers discovering it straightforward to navigate and user-friendly. 17.46% commend its velocity and effectivity, making efficiency a standout function. Whereas 7.94% point out reliability, it’s much less ceaselessly mentioned, suggesting it is reliable however not a defining issue.
What G2 customers take into consideration Certified pricing:
“Certified’s value level might be inaccessible for small companies. For individuals who can afford it, Certified will play an integral position in profitable new enterprise.”
– Certified Overview, Daniel G.
Certified pricing is increased than the typical for chatbot software program. It’s extra appropriate for mid-market and enterprise firms.
5. Tidio (Lyro AI)
- G2 ranking: 4.7/5 primarily based on 1616 evaluations.
- Pricing plan: Tidio’s Starter plan with Lyro AI agent prices $68 month-to-month. The annual plan provides you two months without cost.
- High options: 1-second handoff, Lyro solutions, and Integrations.
- Elements influencing pricing: Because the variety of dealt with conversations will increase with extra flows, the price of the software program will improve. Dealt with dialog refers to any dwell chat, ticket, e mail, or social media channel dialog that features a message from you.
- Sudden prices: If it’s a fancy implementation, you may want to have interaction in-house builders. Integrations with instruments like Zapier value further.
- Advantages: Lyro delivers human-like solutions in seconds and offers 24/7 assist. It will increase crew effectivity by dealing with frequent queries and releasing brokers from advanced points.
Insights on Tidio (Lyro AI) primarily based on G2 evaluations:
These insights are primarily based on 56 evaluations submitted by the G2 person group for Tidio between December 2, 2024, and March 13, 2025.
- Pricing: Pricing is a blended bag for Tidio customers. Whereas 8.93% of reviewers admire its affordability or worth, a a lot bigger 26.79% discover it to be a downside. The unfavourable mentions outweigh the positives, suggesting that value, subscription construction, or perceived worth is perhaps issues for customers.
- Who makes use of it? Tidio is a go-to device for small companies and solo entrepreneurs, with over 50% of customers coming from firms with 2-10 staff. One other 28% are unbiased professionals, displaying sturdy adoption amongst freelancers and solopreneurs. Mid-sized companies (11-50 staff) make up 12.5% of customers, whereas 5.36% come from barely bigger groups (51-200 staff.) Even a number of massive enterprises (1,001-5,000 staff) use Tidio, although they characterize a smaller slice.
- Ease of use, efficiency, and reliability: Tidio excels in ease of use, with 48.21% of customers praising its intuitive and user-friendly design, making it accessible for all talent ranges. 12.5% of customers spotlight its velocity and effectivity, reinforcing its popularity as a clean and responsive platform. Whereas reliability isn’t ceaselessly talked about, this might point out that customers discover it steady sufficient to not name it out.
What G2 customers take into consideration Tidio (Lyro AI) pricing:
“One side I discovered a bit limiting is the pricing construction; some options are solely out there within the higher-tier plans, which might not be possible for smaller companies.”
– Tidio Overview, Winvest C.
Tidio (Lyro AI) in all fairness priced in comparison with the typical value for fundamental chatbot software program. It’s extra appropriate for small companies.
6. Kore.AI
- G2 ranking: 4.7/5 primarily based on 379 evaluations.
- Pricing plan: Follows a pay-as-you-go mannequin with session-based billing. Each quarter-hour of interplay with a person is counted as one session. There are two varieties of plans out there: the usual plan and the enterprise plan.
- High options: Omnichannel expertise, environment friendly routing, real-time steerage, and dialog designer.
- Elements influencing pricing: Normal assist prices $1000 monthly further. You get free credit price $500 with the plan; you should prime up when required with a minimal worth of $100. As you scale, these top-ups can add as much as further prices rapidly.
- Sudden prices: Billing relies on classes, proactive notifications, and alert notifications. It’s usage-based billing, and the prices improve because the utilization will increase.
- Advantages: Activity automation will increase effectivity. The guided success program within the enterprise plan ensures that prospects get probably the most from Kore.AI.
Insights on Kore.AI primarily based on G2 evaluations:
These insights are primarily based on 59 evaluations submitted by the G2 person group for Kore.AI between November 07, 2024, and March 12, 2025.
- Pricing: The pricing sentiment is basically impartial, with 1.69% of customers mentioning affordability or good worth, whereas no customers explicitly known as it costly. Pricing isn’t a dominant matter in person suggestions, suggesting most customers focus extra on its options and performance relatively than value.
- Who makes use of it? Kore.AI is primarily utilized by massive enterprises, with 42.37% of customers coming from firms with 10,001+ staff. Smaller companies even have a presence, together with 15.25% from 11-50 staff and 10.17% from mid-market corporations (501-1,000 staff.) Whereas 8.47% are solo customers and 6.78% belong to firms with 1,001-5,000 staff, the info suggests Kore.AI is closely enterprise-focused, although it sees adoption throughout companies of all sizes.
- Ease of use, efficiency, and reliability: The platform is very rated for ease of use, with 30.51% of customers praising its intuitive and user-friendly interface. 11.86% commend its efficiency, highlighting velocity and effectivity, whereas only one.69% of customers point out reliability, suggesting it’s much less ceaselessly mentioned.
What G2 customers take into consideration Kore.AI pricing:
“You get loads on your cash, although. I feel some introductory pricing would profit prospects with small volumes and less complicated use circumstances.”
– Kore.AI Overview, Ashish C.
Because it’s usage-based pricing, it serves totally different enterprise segments. Nonetheless, primarily based on how the product is packaged, Kore.AI is extra appropriate for mid and large-scale firms.
Chatbot pricing: How do prime options evaluate general?
This comparability provides an outline of how quickly you possibly can count on your implementation to ship ROI after preliminary setup. The desk beneath compares the software program on different elements equivalent to how a lot time it takes to implement and the way straightforward it’s to arrange the device.
|
Software program |
Common time to implement |
Estimated ROI (payback interval) |
Ease of setup |
|
Intercom (Fin AI) |
1.6 months |
15 months |
87% |
|
Drift |
1.3 months |
11 months |
86% |
|
Birdeye |
0.9 months |
11 months |
92% |
|
Certified |
1.3 months |
8 months |
93% |
|
Tidio (Lyro AI) |
0.6 months |
10 months |
94% |
|
Kore.AI |
1.8 months |
6 months |
92% |
Get most worth from chatbot funding
Use this information to tell your negotiations with the seller. Contemplate the ROI issue and implementation time as essential elements in making knowledgeable choices about buying a chatbot. In case you’re simply beginning out, begin with chatbots that provide versatile and smaller plans for SMBs. Chatbots that cater to a big scale will add extra prices with out you driving an actual ROI from it.
The chatbots lined on this article are designed for enterprise use. In case you’re searching for an AI chatbot that you should utilize for private or enterprise work, think about the most effective choices in the marketplace.
My colleague tried and examined the most effective AI chatbots and shared her expertise. Learn her full evaluation.
