KGM SsangYong will formally be often called KGM Australia from June 1, 2025, accompanied by a brand new slogan – the identical day the 2026 KGM Actyon goes on sale right here.
It is going to be the primary time the SsangYong identify will probably be lacking from native showrooms for the reason that Mercedes-Benz-powered SsangYong Musso SUV – now the identify used on its dual-cab ute – was launched in 1997.
The rebrand started in 2022 within the firm’s South Korea residence market after a majority stake within the automaker was bought by KG Group.
Australia adopted the identify KGM SsangYong in September final 12 months, with KGM standing for ‘KG Mobility’, at the same time as most markets ditched the SsangYong identify totally.
100s of latest automotive offers can be found via CarExpert proper now. Get the specialists in your aspect and rating a terrific deal. Browse now.
The previous SsangYong model – a reputation which dates again to the corporate’s origins in 1954 – turns into merely KGM Australia from June 1, with the native arm one of many final on this planet to make the change.
The Australian rebrand coincides with the introduction of the primary automobile developed because it grew to become a part of KG Group, the KGM Actyon SUV, into native showrooms.
“It’s well timed we absolutely embrace the KGM branding right here in Australia and rejoice the newest automobile design language with a model brand re-fresh, to align with KGM’s world identification and higher replicate our dedication to design excellence,” Joseph Lee, managing director of KGM Australia, stated in a press release.
In addition to a brand new brand, the rebrand additionally brings a recent slogan: ‘Korean constructed to final’.
Australian pricing and specs for the 2026 KGM Actyon have been introduced with the new-generation SUV provided in a two-model grade lineup beginning at $47,000 drive-away.
It would be part of the KGM Korando, Rexton and Torres SUVs in Australian showrooms in addition to the model’s best-seller, the Musso dual-cab ute.
