Some vehicles beg for personalisation. The human mind by no means totally accepts a Nissan Altima with aftermarket components and a novel visible theme. However the Ford Bronco? Deliver on the stripes, the completely different roofs, even the aftermarket tube doorways.
That’s actually what Ford is doing.
The automaker launched its Ford Customized Storage program final 12 months to market distinctive packages for the Bronco, F-150, Mustang, and different autos that take simply to heavy customization.
Now, the in-house customized store has revealed certainly one of its first initiatives — a Bronco upfit bundle with a beachy visible theme and upgrades for the sand.
The Bronco Coastal Bundle is on the market for 4-door Bronco SUVs in Base, Massive Bend, Black Diamond, and Outer Banks trim, and 2-door Broncos within the Base trim. When you’ve got the Sasquatch bundle, this setup received’t work.
Mechanically, it leaves the powertrain alone. But it surely provides 17-inch silver wheels that might simply be Nineteen Seventies steelies and a 2-inch off-road suspension elevate to assist deal with dunes. You’re liable for discovering tires for them by yourself. A ProCal instrument, additionally a part of the bundle, helps recalibrate the speedometer for the brand new wheels.
Visually, the bundle contains silver fender flares and a silver grille. A stripe in a pastel gradient on the shoulder line seems lifted from a Nineteen Eighties sunscreen bottle. The colour changes look spectacular on the Desert Sand mannequin Ford used for photographs.
The bundle features a Bimini high with a silver Bronco graphic. Tube doorways are an added-cost possibility.
It’s not low cost — $5,400 — however will provide you with one of many best-looking Broncos on the town. If that is the form of challenge we are able to anticipate from Ford Customized Storage, we’re enthusiastic about its future.
