Thursday, December 18, 2025

AWS generative AI exec leaves to launch startup

Raj Aggarwal is leaving AWS after practically three years as the corporate’s GM of generative AI and income acceleration, in line with a LinkedIn publish Aggarwal printed Wednesday.

“I’m happy with the pioneering work our staff did in generative AI from its earliest days,” Aggarwal stated in his publish. “We constructed what may be the world’s first large-scale generative AI merchandise — launched to tens of 1000’s of sellers, used lots of of 1000’s of instances, driving a 4.9% improve in pipeline technology.”

Aggarwal performed a notable function in AWS’ latest push into generative AI. Within the LinkedIn publish, he talked about his contributions to AWS’s AI basis fashions, Bedrock AI improvement platform, and Amazon’s business-focused generative AI assistant Amazon Q.

Aggarwal plans to “return to his roots” and launch a brand new firm, he stated in his publish — however didn’t present any particular particulars.

Aggarwal is not any stranger to entrepreneurship. He launched Localytics, a cellular analytics and messaging platform, in 2009, previous to becoming a member of AWS. Localytics raised greater than $69 million in enterprise funding earlier than Upland BlueVenn acquired it in 2020. Aggarwal left the corporate in 2017.

Aggarwal later based Demand Sage, an AI-driven gross sales analytics platform, in 2018. Demand Sage went on to lift $3 million in enterprise capital earlier than exiting to Snap in April 2021. Aggarwal remained at Snap as head of product and progress within the R&D group earlier than leaving to hitch AWS in 2022.

TechCrunch has reached out to Aggarwal for extra info and AWS for remark.

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